FROM TRADITIONAL MARKETING TO ONLINE MARKETING

When we talk about online marketing we refer to the techniques that are available to companies and merchants to promote, advertise and sell their products, services or their own brand through the Internet. Before delving into online marketing it is convenient to analyze the concept of traditional marketing. What is marketing? There is a tendency … Read moreFROM TRADITIONAL MARKETING TO ONLINE MARKETING

Customer relationship management and CRM software

CRM stands for Customer Relationship Management. It is a term used in the field of marketing and sales. Translated into Spanish means management of customer relations, but saying that does not clarify its meaning either, so in this article, I will tell you what a CRM is with normal words. Definition of CRM with normal … Read moreCustomer relationship management and CRM software